Kiehl's

Powerful-Strength Line-Reducing Concentrate

Face serum

The Kiehl's anti-aging bestseller is back with an even more effective vitamin C and hyaluronic acid formula that instantly and sustainably reduces lines and wrinkles while restoring skin's natural radiance. More than ten years ago, the Powerful Strength Line Reducing Concentrate Serum was a milestone in the formulation of anti-ageing products with 10.5% pure vitamin C concentrate. After years of research and the latest dermatological findings, Kiehl's has made another innovation by expanding the formula to 12.5% pure vitamin C concentrate. The latest, groundbreaking formula therefore consists of 10.5% pure vitamin C, which promotes collagen formation in the skin in order to sustainably support the skin's elasticity. A further 2% vitamin Cg (ascorbyl glucoside) has been added to the formula to actively promote the skin's evenness and radiance in the long term. To further reduce the appearance of wrinkles, the formula of the new Powerful Strength Line Reducing Concentrate is based on hyaluronic acid. Hyaluronic acid has the ability to bind water in large quantities and thus guarantee the skin's moisture supply. This extra moisture boost plumps up wrinkles in the long term and gives the skin a visibly smoother surface. The new, adapted formula is rounded off by even longer durability and greater efficiency - it gives the skin a warming effect on application for true feel-good moments. The new formula also boasts a fresh citrus aroma.

Application: The skin should first be thoroughly cleansed. The Powerful Strength Line Reducing Concentrate Serum should be applied to the face twice a day (avoiding the eye area). The serum can be used alone or under your favorite moisturizer.